Category Archives: Ecommerce

SISU Guard Wins BigCommerce Design Award

We are delighted to report that one of our clients, SISU Guard, has won a design award from BigCommerce! You're probably not a stranger to BigCommerce. As one of the biggest e-commerce platforms, it is used by thousands of businesses large and small all over the world. Many of our clients run their websites on the platform...
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The One Word that Summarizes the Future of E-Commerce

It’s no secret that the rules of e-commerce are always shifting. Unlike in the old days, you’re no longer marketing to the masses–you’re marketing to individuals. So let’s just cut to the chase. What’s the one concept to know that will dictate future growth for your e-commerce store? Customization. Much of the reason marketers are moving to a more customized approach is data. Sophisticated data and analysis software have become the norm for many businesses, allowing them to gain insights they never would have known in the past. With those detailed insights, the only thing to do is begin tweaking your strategy.

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Bigcommerce vs Shopify Review 2015

Whether you're launching a brand-new e-commerce shop or overhauling an old one, picking an e-commerce platform is a critical decision. Selecting the wrong shopping cart program can negatively impact a business's bottom line over the long haul and once you're dug in deep enough, a migration to another platform is more than a large undertaking,...
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5 Marketing Automation Campaigns Every Ecommerce Store Should Have

Imagine you could have an invisible team of marketers targeting prospects and customers with timely emails and communications that would get them to perform specific tasks intent on improving the customer experience, enabling more repeat purchases, and spreading the word about your business. Oh wait, you can. It’s called marketing automation and it’s one of the most...
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Will EMV Chip Cards Improve Ecommerce Security?

The United States is the one of the final holdouts of EMV payment cards – the chip-based debit and credit cards currently used in Europe and much of the world. Come 2015, that will begin to change as Europay, Mastercard and Visa (hence the name EMV) pressure merchants and acquirers into making the switch en...
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4 Ecommerce Apps That Increase Your Product Sales and Exposure

[pb_lay_raw]Part of our ongoing Ecommerce Update series As an ecommerce company, you often focus all your efforts on inbound marketing and driving customers to order products through your own site. However, don’t forget your potential buyers are searching so many other websites, such as Amazon, Google Shopping, and eBay. These major shopping networks should not be...
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