If you're new to blogging, like I once was, you're probably nervous and a little nauseous about writing your first narrative. It's a fear that almost every blogger, even the well-established, has experienced at one time or another.
Listed below are a few key points in assuring the...Website development is more than just planning and building a website that is attractive and designed well. Equally important is search engine optimization and I'll go so far as to say that website development should not even begin until an SEO strategy is considered.
Let's face it, it's getting more and more...
Bloggers know that a new version of WordPress has hit the streets. Code named Thelonius, in honor of the famous jazz Monk, WordPress 3.0 merges the single-user version of WordPress with the multi-user version. We here are LeapGo are looking forward to playing with it.
Why is this important?We think WordPress 3.0 is significant for a...
What exactly is e-commerce? It's a question that is often asked by new small business owners or small business owners who are thinking about going online and doing business there. In a word, e-commerce is any type of business conducted online. It is generally referred to as selling products and services, but it need not...
Sometimes an existing website can be tweaked in certain ways to help it rank better in the search engines and receive more traffic. We can even often improve your conversions with a few simple changes. And you might be wondering by now just what...
If you think you can hire a web designer to design your website but write your content yourself then I'd encourage you to reconsider. You might be making a huge mistake.
Perhaps you are a great writer. You spell well, your grammar is impeccable and you can tell an awesome tale. But...
Many small business owners start a blog only to abandon it after a month or two. That's not a good idea. A better option is to hire a ghostwriter to write your blog every day. Here are 10 reasons why hiring a ghostwriter for your blog is a good idea:
There is perhaps nothing more important in today's Internet marketing landscape than localized SEO.
More and more people are going online to find local businesses and that means that your business should start right now to engage a local audience online and reach your target market before another business snags...
Social media is all the rage today. Many small business owners and other marketers jump on the bandwagon of a new idea when it's hot then abandon it when they don't see the results they want. Even if they were doing it all wrong to begin with.
Chances are, if you're not seeing results from your...
Analytics is one of the most important aspects to marketing online. What you can't or don't measure cannot be changed or improved. That's why Twitter recently announced the purchase of an analytics company for its offerings to business users.
While it's still unclear just how Twitter will use its analytics capability to benefit users,...
Website development is a lot more complicated than it used to be. Before you ever start building your website you need to decide what kind of resources you are planning to dedicate to it and what kind of features your website will have. Website developers do more than just design websites these days. We build...
Google have announced the completion of its search index, which is being called Caffeine. Evidently, we're to believe this is search with lots of addiction. But is it an improvement over the old index?
There is some question as to whether current webmasters will like the new search index. But it's quite...
Pay per click marketing is effective advertising because it has the potential to turn a few cents into huge revenues. But in order to make it work that way someone needs to manage it. You can't set it and forget it and expect it to perform.
Probably one of the...
Businesses have been performing market analyses since they've learned there were specific segments of a market that they wanted to target. Online businesses also perform market analyses, but it's usually done in a slightly different way.
A market analysis for an online business consists of searching for the right keywords to target so that your content...
Anyone who has done business online and who has performed adequate experiments with search engine optimization knows at least two things about on-page website content:
Those might look like strange bits of information, but all it takes is a little taste...
At some point in your marketing plan you're going to need a graphic artist. It's inevitable. Someone will need to create your logo, your business cards, flyers and brochures, letterhead and stationery and other marketing collateral. Online, you'll need banner ads, blog headers, favicons and a number of images associated with your website. Some companies...
Website design is one of the most important aspects to any small business marketing plan in the 21st century. If you run a small business in Wisconsin then that is no less a true statement. But there is a difference between running a local business, a state or regional online...
Most small business owners have no desire to learn how to build websites. To be honest, it takes a lot of time to learn the skills. You can't just pick up a book one day and become an expert. A certain level of trial and error is necessary for the learning process. And you have...
The online content market seems a bit saturated due to the many blogs that are out there and the many more that are started every day. Is it overly saturated? Or can blogging still make your business grow?
While it's true that there are probably too many blogs today, it's also true that a well written...
It might seem like, in an age dominated by social media, that SEO is no longer a necessary concern for webmasters. After all, Facebook is the most trafficked website on the Internet and YouTube is picking up speed. Twitter is all the rage and Yahoo! is getting out of the search business altogether - so...